Color of the year

The color of the year for 2014 is Pantone® 18-3224 Radiant Orchid. Now you know.

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When I started working in graphic design, having a Pantone color book was one of my main goals. They were rare and expensive, back when Macs screens were still black and white and it was the only way to manage colors. And they were cool little objects, I think I still have mine somewhere.

Back then most colors fit in 3 digits numbers (I still remember how one of the first logos I designed used blue 300 and grey 428). At some point 4 digits colors started appearing, and they were kinda exotic. Amazing how we got all the way to “18-3224”. Looks like there’s still a lot of colors to invent.

Anyway, it’s good to see how Pantone has been able to modernize and be still around after all these years. These days I think that the Pantone product I use more is my coffee mug :).

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