I almost forgot I was in blogland. I had a question. Now I got the answer.

While reading the proposal I started thinking about what took us to develop our own content management system, IdeaTools. The main reason we started working on the project, back in 2000, was to empower small businesses with an easy to use and affordable CMS.

In Italy this is especially important since a very large part of the economy is based on SMB. At the time the idea was to create a system that would not only allow to build and manage web sites (both editorial and e-commerce ones) but also to "freely couple" them together, letting them exchange contents, links, profiles, etc.

While the content management part took off, we now have a few hundreds sites managed with IdeaTools, the whole concept of making all these sites a system, to link them together to create an added value, never started.

I think that this new idea is excellent, I'm looking forward to implement it and start using it with our customers but, most of all, to see how many applications will be developed around this format.

There is one missing link: the proposal is using naics codes to categorize businesses. I'm sure that there is a European equivalent (I'm afraid that there are more than one actually), does anybody know which is the leading/more usable one? And once we have found it: has anybody ever mapped it to US or Asian ones?